“I read this great blog post the other day…was it from the Search Engine Watch blog? Search Engine Roundtable? Search Engine Land? Search Engine Guide? Or maybe it was SEO Chicks?”
Never again will I have to scroll through 208 blog posts looking for that one “needle in a feedstack” that I just know I read somewhere two weeks ago. Finally, Google has added a search feature to their feed reader, Google Reader.
How could Google, a empire company built on search technology, never have included a search feature in their two-year old Reader before now? It’s inexplicable that Google Reader would have launched without a search feature, but it did. Just to make Reader users feel very special, or more likely distract us from the fact that we should be angry about not having search before now, they have included some other tweaks to the service. You can now read your posts on a full screen by clicking on the separator to the right of the side navigation menu. It never bothered me before to have the post I was reading share the space with my subscription list, but with the navigation menu hidden there is less text competing for my attention and I’m happier. They have upped the limit of unread counts from 100 to 1,000. It would scare me to come back from vacation and see 1,000 unread blog posts, but at least you would know how far behind you really were. And finally, Reader now lets you use the forward and back buttons to move between folders and subscriptions that you’ve navigated to, just like any other web page.
Yay!















